Media Room
Blog
Agency
Communication has never been so simple and yet so complex as it is today. Due to countless variety of communication channels, a flood of information, less control over contributor’s input, and rapid technological progression - communication has become more dynamic and challenging.
In order to communicate successfully: creativity, know-how and tact are required. As an experienced agency partner, we perceive communication holistically, taking on companies with all their challenges and develop our clients’ targets together. We at Impuls Communication, develop strategies, create meaningful and authentic brand messages and implement measures imaginatively, flexibly and effectively.
We specialise in matching content precisely to the particular company and provide the right communication channel. In this way companies can establish effective relationships with their target audience. We always communicate with people, be it clients, employees or social media users. Each have different needs, expectations and interests. Understanding this process is the first step to successful communication.
Yes, but it has to be tailored individually for every company, and this is exactly what makes communication so exciting.
Listening and understanding is the beginning of successful communication.
Once we have acquired a client, we start developing a mix of suitable ingredients in relation to: targets and expectation; industry specific challenges; and the ability to read between the lines.
Sometimes there is a need for a new concept, other times it is about showing the way, and often it is about finding ideas and communicating them authentically in relevant channels.
We remain focused of the bigger picture.
We have ideas and inspiring approaches for every client’s project. But always remain realistic!
We know our craft and thanks to our experience, we continue to grow each day.
Analysis
Positioning
Core messages
We assist our clients in strategic processes, assist them with their positioning or even with a realignment and develop holistic communication concepts – imaginative, targeted and in accordance with their framework.
Outside expert
Sparring partner
View
Competent and honest advice is how we create the basis for successful communication.
With our expertise and experience, we usually assist our customers over many years or even on individual projects
Topic selection
Research
Copywriting
We create content that hits the mark. Matched to the target audience and channel, content and messages reach readers, listeners and seers in the company’s language.
With today's wealth of communication, content must be interesting and move the audience.
Blog concept
Editorial plan
Blog post
We create a base for successful communication through competent and honest consulting. Our expertise and experience allows us to assist our clients for single projects and also for a longer period of time.
Listening
Understanding
Growing
In a collaborative process with the client, we build a foundation for independent communication. We listen, get a clear picture and develop an individual communication concept adjusted to the structures and resources.
Inform
Motivate
Involve
Through targeted, internal communication, companies inspire their employees and make them ambassadors. Internal communication is often neglected, even though an open, appreciative style of communication is really beneficial for corporate success.
Strategy
Editorial
Support
Thinking of a post every now and then, that was yesterday . Today you need to have a social media strategy: How can the company benefit from Social Media? Who is the audience? Is Facebook the right communication channel or would Instagram or Whatsapp be better? Which content is interesting?
Crisis manual
Coaching
Communication support
In a crisis, active and honest communication is required. This can be achieved by analysing potential crises in advance, documenting communicative processes and outlining contents. As an agency partner, we are happy to assist companies in crisis communication.
Interview
Camera Training
Presentation
Communication can be learned. We will show you how in our workshop.
How do you be convincing? How do you get your messages to the point? How do you prepare for an interview or a presentation? What do you have to keep in mind in front of camera?
Public Relations
Blogger Relations
Media cooperation
Whether you want to grow an image, need sales support or you want to raise awareness – depending on the customer’s objectives, we develop ideas for effective PR-measures. We take over the topic selection, the editorial preparation and arrange the successful placement in the target media.
We are interested in many concepts and are enthusiastic about immersing ourselves into a new industry. The Impuls Communication Team brings together a range of expertise and experience in the industry of communication and PR, journalism and marketing. We don't just know the agency inside - we know what is important for companies and marketing departments and we also know how the media houses and editorial departments work.
Since the agency was founded in 2008, we have assisted in many exciting communication projects. Our references provide you with an insight into which companies have trusted or rather trust, our creative supportive network.
MANAGING PARTNER
Loves to communicate, always has great ideas in mind and has a great instinct for creating effective links.
At Impuls Communication since 2010. 10 years of product marketing, brand communication and in-house communication at Berglandmilch. Greatly involved in market analysis. Studied Commercial Science and Business Education.
MANAGING PARTNER
Loves to communicate, always has great ideas in mind and has a great instinct for creating effective links.
At Impuls Communication since 2010. 10 years of product marketing, brand communication and in-house communication at Berglandmilch. Greatly involved in market analysis. Studied Commercial Science and Business Education.
Impuls Kommunikation GmbH
PR and advertising agency
Scharitzerstraße, 4020 Linz
Telefon +43 732 234 940
office@impulskommunikation.at
